Most Recent Additions*
Employee Engagement: Building a Green Workplace Culture
Anubhav Mishra and Saumya Awasthi
On Achieving Strategic Fit for Suvidha Sanitary Napkins distributed under Pradhan Mantri Janaushadhi Program in India
Priyank Sinha, Romi Sainy, and Chandra Prakash Garg
Creating a Loyal Clientele: The Role of Service Environment in Health and Fitness Facilities
Rekha Attri, Jagdish Bhagwat, and Jack Reardon
Customer Churn Construct: Literature Review and Bibliometric Study
Uday Arun Bhale and Harpreet Singh Bedi
Artificial Intelligence and its impact on different business functions
Anubhav Mishra and Monika Sharma
Payment Banks in India: Review and Research Agenda
Akshay Kumar Mishra
Application of Machine Learning algorithm for creating sustainable omni-channel retail ecosystem
Somedip Karmakar and Anuja Shukla
Integrating social capital, trust, and dispositional readiness with Technology Acceptance Model to explore social media usage by Indian travellers on an international vacation
Snigdha Singh, Pallavi Srivastava, and Shailja Dixit
Chat GPT: Revolutionizing Communication or Threatening Authenticity?
Anubhav Mishra and Saumya Awasthi
Impact of IoT on Consumer Behaviour
Amira REMADNA
Mitigating the negative views of customers while the adoption of Artificial-Intelligence chatbots in online banking services: Relevant gaps and future research agenda
Abdullah Nabeel Al-Roshoud
Emergent Issues in Cryptocurrency: Identifying Research Gaps and Future Directions
Mohamad Fouad Shorbaji
How does Internet of Everything enable Digital Transformation: A review and a research agenda from an editorial perspective
Amrita Chakraborty and Arpan Kumar Kar
Influencer Marketing in Data-Driven World
Rekha Attri and Jagdish Bhagwat
Impact of Experiential Marketing on Brand Loyalty: Moderating Role of Gender
Bhavna Prajapati and Arijit Goswami
Work from Home: Benefits and Challenges
Anubhav Mishra and Monika Sharma
*Updated as of 04/25/24.