Generative AI: Challenges and Opportunities for Industry and Research
Introduction
Generative Artificial Intelligence (Generative AI) has revolutionized the landscape of artificial intelligence, enabling machines to generate, understand, and interact with data in unprecedented ways. This special issue aims to explore the multifaceted impacts and emerging trends of Generative AI across industry and research domains.Research Articles
Beyond Automation: How AI Service Integration is Shaping the Future of Brand Management
Nusaiba Begum
Smart Mobile Payments: Challenges and Opportunities of Generative AI for the Future of Digital Finance
Francisco Liébana-Cabanillas
Plasticity in Supply Networks: Leveraging Generative AI for Flexible and Resilient Supply Chain Design
Laharish Guntuka and Steven Carnovale
Generative AI in South African Healthcare: Navigating Challenges and Harnessing Opportunities for Industry and Research
Linda Paul and Ravinder Rena
Editorial
Generative AI: Challenges and Opportunities for Industry and Research
Nidhi Singh and Madhav Prasad Pandey
