Research Articles
Consumer's Behaviour while Purchasing Apparels in Sale Period
Meenakshi Kukreja and Rashmi
Hubris of FMCG Companies Shattered by Saffron Robed Man:A Strategic Management Perspective at Baba Ramdev's Patanjali Ayurved Ltd
Suyash Bhatt and Richa Bhatt
Investment Preferences of Women:A Comparative Study of Women Stock and Non Stock Investors
Mandeep Kaur and Tina Vohra
A Study on Work Life Balance of Pharmacy College Teachers in Kerala
J. S. Dhanya and D. Kinslin
Demographic Characteristics & Organizational Commitment:Studying Interaction Effect among School Teachers
Lalit Kumar Yadav
Issues in Management Education among SFIs in Gujarata
Nidhi Srivastava and Siddarth Singh Bist
The Effects of in Store Music on Shopping Behaviour in a Retail Setting
Ratul Kapoor and Rashmi