Consumer Behaviour Matrix: An insight into the banking industry

Authors

Prakash Singh, Management Group, BITS Pilani

Keywords

Consumer, Banking, Industry, Behaviour matrix

Recommended Citation

Singh, Prakash (2005) "Consumer Behaviour Matrix: An insight into the banking industry," Management Dynamics: Vol. 5: No. 1, Article 2:
DOI: https://doi.org/10.57198/2583-4932.1222
Available at: https://managementdynamics.researchcommons.org/journal/vol5/iss1/2