Most Popular Papers*
The Factors Influencing Consumer Buying Decision of Electronic Products
Bijay Prasad Kushwaha, N. Sambasiva Rao, and Sohail Yasin Ahmad
Employee Engagement: Building a Green Workplace Culture
Anubhav Mishra and Saumya Awasthi
Chat GPT: Revolutionizing Communication or Threatening Authenticity?
Anubhav Mishra and Saumya Awasthi
Payment Mode Influencing Consumer Behavior:Cashless Payment Versus Conventional Payment System in India
Saiyid Saif Abbas Abidi and Syed Md Faisal Ali Khan
Social Media Addiction- Risk Of Addiction In India Measured Through Bergen Social Media Addiction Scale(BSMAS
Shivani Arora, Manoj Kumar, and Kaashvi Piplani
Work from Home: Benefits and Challenges
Anubhav Mishra and Monika Sharma
Antecedents of Employee Experience: A Systematic Review of Literature
Arushi Grover and Ginni Chawla
Influencer Marketing in Data-Driven World
Rekha Attri and Jagdish Bhagwat
An Analysis of Employee Empowerment and Job Satisfaction:A Review
Anu Kohli and Alka Sharma
* Based on the average number of full-text downloads per day since the paper was posted.